Transform patchy beards into fuller, thicker facial hair with Beard Magic. Rich in omega fatty acids, this powerful growth oil nourishes follicles, softens beard hair, reduces dandruff, and soothes skin.
Ideal for all hair types
Rich in omega 3, 6, and 9 fatty acids, this blend provides vital nutrients to nourish your scalp and increase blood circulation to hair follicles. Omega 3 has a lot of positive research that indicates hair growth and hair loss prevention.
Additional benefits from our beard hair growth products
works as a natural beard softener
calms scalp irritation
eliminates dandruff
strengthens hair and restores natural shine and vibrancy
Q: What is beard growth serum? A: The Beard Magic is an all-natural beard stimulator that promotes healthy beard texture and volume. The beard booster utilizes vitamins and minerals that hydrate and soften the facial hair, as well as fill any thinning or hair patches.
Q: Does beard serum work? A: Yes, the Beard Stimulator should be applied regularly to assist in healthy beard care and growth. The beard growth serum can also moisturize the skin underneath, soothe irritation, reduce acne, and increase blood circulation to the hair follicles. If you still don’t believe us, check out our amazing beard oil before and after photos.
How to apply the beard stimulator:
Apply and use our facial hair growth stimulator in 4 easy steps:
First, wash your face and beard with soap and warm water to open up the pores
Dispense a small amount of beard serum–about 3-6 drops–into your hands
Rub your hands together to warm up the oil
Massage the serum into your beard and mustache area
Q: What are the Bask + Lather beard growth products? A:
Other than our Beard Stimulator, we sell our natural beard oil. The Beard Oil is full of Vitamins, Copper, and Zinc, whereas the Beard Magic contains Omega 3, 6, and 9 as well as fatty acids. The Beard Magic is better used for hair growth whereas the oil is for locking in moisture. However, both can be used in your daily beard care routine! These beard growth products hydrate your face and beard, strengthen your facial hair, and fill in any patches or thinning you may have.
Please follow the instructions on the beard care bottles for the best results. Depending on your beard goals, you can adjust the frequency and amount of the beard oil and serum you choose to use. If you choose to use them at the same time, we suggest using the Beard Magic first, followed by the Beard Oil. This way, the oil locks in the nutrients from the growth serum and the additional hydration.
Q: How often should I apply beard booster oil? A: You should apply beard growth serum at least once a day, twice for better results. Apply the stimulator once in the morning, and again in the evening before bed. Always try to make sure to clean your face and beard with soap and water before applying the growth serum.
Q: Can the beard growth serum be used as a mustache growth oil? A: Yes! The Bask and Lather Beard Stimulator is for all types of facial hair, fine or coarse, mustache, or beard.
Q: Is the Beard Serum travel-friendly? A: This beard growth product is 1 oz, perfect for fitting in your toiletry bag. It abides by the TSA liquid limit of 3.4oz, making it easy for beard care anywhere you go.
Customer Reviews
Overall rating: 4.9 / 5 from 614 reviews.
I used the Bask & Lather Beard Starter Kit, and it immediately elevated my grooming routine. I applied the growth oil daily, massaged it into my skin, and watched my beard fill in faster than I expected. The balm locked in moisture and kept my beard soft, and the cleanser kept everything fresh without stripping my skin. I stayed consistent, and the results showed — fuller growth, healthier texture, and a beard that finally looks intentional.
The Beard Conditioner makes my beard soft and it smells amazing too, so I apply it after washing my beard then I don't rinse for 5 minutes then I rinse then I towel dry and apply the beard Magic or Beard Balm. Since I've been using these products I use them everyday to prevent my beard from becoming dry and brittle.
I use the Beard Magic everyday and the smell is absolutely amazing and just nice, it contains Peppermint Oil. It makes my beard soft and smelling nice and I apply it on a damp beard.
Great product I believe this is definitely giving Scottch Portter a run for my business. It coats the beard and leaves it feeling soft. Idk I think I'm convinced that I may be changing my beard care.
The beard bundle has done my beard right. My beard is moisturized & soft. I'll keep getting the products because they're the truth. I got a few friends hooked on B & L.
Loving the beard products so far, makes it soft shinny & easy to comb thru it..every shower I shampoo & conditioner following with the balm, oil shine, & beard magic oil..will be ordering more I'm satisfied: )
I’ve been using the Bask & Lather Beard products, and they’ve made a noticeable difference in the look and feel of my beard. The beard balm keeps my beard soft, moisturized, and much easier to manage without leaving it feeling greasy. It also adds a healthy shine and helps tame flyaways throughout the day.
My hair started growing beautifully and looking shiny and healthy. Everyone complements me at the wedding I went on the 11/17/2025🤣I have already introduced over 50 men to your product
Love the combination of using these two products. I've seen less breakage and easier styling by using these products.i would recommend it given it a try.
I love the beard products it made my beard become healthy looking again … I love the smell and look of my beard and the compliments I receive .. will continue to order !
As a woman who used to be on testosterone but am now off- my beard game has deficiencies that I've been eager to fix. I already use Bask and Lather's hair care, so when this bundle came out- I jumped right in. First off, everything in this bundle smells soooo good. I love my results so far. I've tried other beard oils and they tended to build up in an unpleasant way that leaves my beard looking dull. Now I've got the shine, but not too much. My beard is growing longer than usual too. I have a bit of a bald spot under my chin and slowly but surely, it's been filling in. My favorite is the beard magic! I always put a bit on my mustache and sideburns. The shampoo and conditioner feel so good on my skin. Overall, I love and highly recommend this bundle. I do however get confused on how to incorporate this into my 5-step facial routine.
I have been using this product since the middle of November 2023. I have tried so many other beard hair growth products. None work for me. Anyone that know me knows my beard NEVER fully grows. It comes in low and spottie. Never connecting. I have seen a big difference since using this product. So happy I made the decision to try Bask&Lather Beard Magic oil.
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https://baskandlatherco.com/products/beard-magic6124549537978Beard Growth Magic (Beard Growth Oil)9.79https:products/SoonaImageswithoutBackground-beardmagic.pnghttps:products/SoonaImageswithoutBackground-beardmagic.pngUSDInStockMen's Single439376904443All Products - Discount Eligible442158088443All Single Products - No Bundles Included281411158202Best Sellers433066311931Bestsellers445684220155BLACK FRIDAY / CYBER MONDAY 2025448236683515Christmas Gifts447222808827DAY 11 - 35% Off Stocking Stuffers447219564795Day 6 - Kids, Men's, and Curls Collections455661682939Gifts for Father's Day395312955643GROW HEALTHY HAIR238884716730Hair Growth Products for Men237556138170Home page444711862523Homecoming Essentials Collection440846123259Hydration426761912571LABOR DAY SALE 2025459442979067LABOR DAY SALE 2026433067163899Memorial Markdowns448562430203Oil Collection453583995131Product Pop-ups457372107003Product Pop-ups Single Products404482523387SHOP ALL HAIR GROWTH PRODUCTS412387213563Single Products420124098811SPRING SALE 2026442487996667Subscribe & Grow443517698299The Fall Collection446468522235Travel Collection (TSA Approved)441479823611Viral Best Sellers448562725115❤️ Valentine’s Day Essentials ❤️Beard Magic – Natural Beard Growth Oil
Transform patchy beards into fuller, thicker facial hair with Beard Magic. Rich in omega fatty acids, this powerful growth oil nourishes follicles, softens beard hair, reduces dandruff, and soothes skin.
Ideal for all hair types
Rich in omega 3, 6, and 9 fatty acids, this blend provides vital nutrients to nourish your scalp and increase blood circulation to hair follicles. Omega 3 has a lot of positive research that indicates hair growth and hair loss prevention.
Additional benefits from our beard hair growth products
works as a natural beard softener
calms scalp irritation
eliminates dandruff
strengthens hair and restores natural shine and vibrancy
Our beard hair growth products are great for all hair types!
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