START YOUR HEALTHY HAIR JOURNEY -->
The Curl-Defining Secret Transforming Natural Hair — and It Starts at the Scalp








Hydration - Root to Tip
Our Moisture N’ Slip Curling Cream locks in moisture, prevent dryness, and maintain healthy, bouncy curls!


Frizz-Free, Soft Definition
Say goodbye to crunchy curls — our AloeQuench Flaxseed Coiling Jelly enhances your natural pattern to achieve soft, frizz-free, beautifully defined curls and coils



Simple Routine, Stunning Results
Designed for effortless & quick wash-and-go curls with maximum hydration and long-lasting hold, that help you achieve your best natural styles

Made for Textured Hair by People Who Get It
Crafted by curl lovers who understand what textured hair really needs — from Type 2 waves to Type 4 coils.



How to Use
Step 1- Apply the Moisture N Slip Curling Cream evenly throughout your hair. This cream will provide deep moisture while enhancing curl definition for easy styling
Step 2- To lock in moisture and define your curls and coils, apply the Aloequench Flaxseed Coiling Jelly. Focus on areas where you want more hold and definition, ensuring your style lasts all day with a flexible hold
AS FEATURED IN:








Viral For A Reason:
- Deeply hydrates hair strands
- Increased volume and definition
- Restores natural shine and vibrancy
- Helps prevent breakage and frizz
- Strengthens hair follicles
Cruelty-free. Free of harsh chemicals & preservatives.
KEY INGREDIENTS
Aloe Vera, Flaxseed Oil, Shea Butter, Coconut Oil, Avocado Oil
Grapeseed Oil, Slippery Elm Extract



WHAT OUR CUSTOMERS SAY...
Wendy
"A little goes a long way! Light texture leaving the right amount of moisture & softness."
dORia
"Keeps my hair moist, bouncy and defined!"
TG Ellis
"Got the curl cream a few days ago and I absolutely love it!! The smell is just amazing, it’s not heavy on my fine hair. Great for twist outs. Using this and the deep conditioner on my ends makes for a pillowy soft, bouncy head of hair!!"
EVERY YEAR
1,000,000+
People make the switch
to bask & LAther
2,000,000+
Bottles manufactured
every year.
COUNTLESS
hours spent crafting our
non-toxic, natural formulas.